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Want to get More Good on your plate?

We can help with that. From in-season veges and easy dinner ideas, check out our tips and recipes to get More Good on your plate one easy, healthy meal at a time.

More Good Recipes

Check out our favourite recipes to help you make small steps to being healthier.

Browse by diet/lifestyle

We know that a lot of Kiwis are vegetarian, vegan, have gluten intolerances or just want products with reduced sugar and salt. So now it’s easier for you to filter your product searches using a range of dietary and lifestyle filters.*

Macro Organic Award Winning Range

We're proud that our Macro Organic range has won Organic Brand of the Year 2020. Macro Organic guides customers on a journey to shop organic through every food category in Countdown including fruit and vegetables. Macro Organic also helps customers recognise what products are organic more easily - just look out for the purple Certified Organic logo.

More Good tips & tricks

Check out our tips, tricks and swaps to get More Good in your life.

Five simple food swaps you can make to be healthier this year

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Five simple food swaps you can make to be healthier this year 
Specialty diets made simple

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Special diets made simple 
Get More good in your kid's lunchboxes

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Get More good in your kid's lunchboxes 
Easy ways to get More good on your plate for dinner

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Five easy ideas for a healthier dinner 

More Good for kids

Check out our top tips and tricks, and some of our delicious and nutritious lunchbox recipes.
Simple ways to make a healthier breakfast

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Simple ways to make a healthier breakfast 
Get More Good into your snacks

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Get More Good into your snacks 
Easy swaps for a healthier lunch

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Easy swaps for a healthier lunch 
Healthier Changes to Countdown's Own Products

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Healthier Changes to Countdown's Own Products 

*These filters are only intended as a guide as Countdown cannot always ensure the accuracy of product information and ingredients may change from time to time. You should always check the product packaging or enquire with the manufacturer before consuming to ensure a product is right for your individual needs. The filter should never be used as an alternative to medical advice or reviewing a packaging in full.